Brace for Red buns with Red cheese and "angry" Red hot sauce !!!
Is Burger King Japan turning to a child’s art book or the
shades catalog (paints) for burger inspiration? Not only are the chain's
all-black-everything Kuro burgers (that's black buns with black cheese) set to
make a return this summer, the restaurant will sling all-red burgers starting
July 3. Called Aka Samurai gets it’s aka (Japanese for "red'). The
customers can pick between Aka Samurai Chicken and Aka Samurai Beef .It’s
the meat patty between the red buns topped with red cheese and seasoned with a red
hot sauce made from miso and hot pepper marked as “angry”.
Apparently, the company stayed away from Red No. 40
food coloring: To create bright red buns and cheese, Burger King Japan turned
to tomato powder.
Burger King is no stranger to offbeat looking sandwiches. Last year, it
launched a black burger with a black bun. This year they are coming up with it
again.This year's version will come with fried eggplant in addition to the
black buns, cheese and sauce.
The colored burgers are part of Burger King's quest to
dominate Japan, as a number of fast-food chains – including Taco Bell and
Carl's Jr. – have flocked to the land of sushi and sashimi. No surprise there, as analysts
predict Asia is the next big market for fast-food chains, due to shifting
consumer trends.
We , Indians are getting luckier by the day as most of the
new launches come to us apparently at the same time they happen anywhere in the
world. BTW, BARCELOS, India is coming up with its version of Red Burger this
month end, as informed to you earlier. Will keep you all posted about its
launch and thereafater………………
Compiled by : Vickrham (Vicky) - TWCI -The Writers Collective of India
Information Sources : Various
Images : Google
